CiG’s Software and Services
intelligentVIEW combines your data with pre-built report modules and, in minutes, turns over 20,000 data attributes into fully interpreted insights reports.
Find out how to get started today.
Solutions Built For Today’s Marketers
42% of Marketers agree with the statement “I’ve always wanted a single customer view, but haven’t been given the time, budget or IT resources to build one.” (Econsultancy Report, 2015)
intelligentVIEW delivers a 360 degree customer view.
92% of marketers believe analytics drive actionable recommendations that make a difference to organizations.
61% of consumers say they feel better about a company that delivers them custom content and are more likely to buy from that company.
(Custom Content Council)
– Tim Leys, Partner, CiG
Breaking Down Internal Silos
Brand, marketing, product and sales plans all start with a shared understanding of the audience. Companies need to remove barriers to data and encourage cooperation across all departments to achieve their marketing goals.
“Quickly and simply understanding a set of customers or a potential market has been very easy with intelligentVIEW. We were early adopters of the platform and have integrated its information into a number of business planning exercises and acquisition campaign targeting.”
Filomena Henriques, Director, Direct Marketing – Scotiabank
Developing Better Agency Briefs
Companies rely on their agency to develop tactical programs that drive acquisition strategies. During the briefing process, it’s important to articulate your audience in a clear and concise way.
Wireless and Cell Phone Habits
Learn more about how your customers are using their wireless devices with intelligentVIEW.
New and Noteworthy
Building on the success of 2015 that saw 80+ data experts volunteer their time...April 18, 2016
Data-driven marketing is on the rise and a data-driven approach is increasingly being used...April 14, 2016
- April 5, 2016
Leveraging data to create personal and relevant content is important in any marketing you...March 22, 2016