Archive for July, 2011
All Customers Are Equal, But Some Customers Are More Equal Than Others
July 25, 2012
Over the years marketers have realized that there is no single customer for their products. Long gone is the idea of “one size fits all” marketing. Marketers are spending more time focusing on finding ways to target customers with specialized messages. The key to finding the right customers is segmentation. What It Is Segmentation involves [...]
Tips To Turn Your Summer Slump Into A Success
July 3, 2012
The summer time – A time filled with BBQs, pool parties, and best of all, summer vacations. According to BMO’s newly released 2012 Summer Travel Survey, more Canadians are planning on taking a summer vacation this year compared to 2011. In fact, 84% of the Canadians polled plan to take a vacation in 2012, a [...]
CiG Celebrates 1st Anniversary with Launch of New Website
July 12, 2011
With just over a year under our belt, things have evolved at such a pace that we felt a complete overhaul of our site was in order.
CiG on front page of DM News.
July 6, 2011
Consumer Intelligence Group (CiG) quickly found its niche within the Canadian direct marketing industry after opening its doors in May/June of 2010 thanks to intelligent|view.
CiG Exclusive List Manager for Northern Response
July 30, 2010
Consumer Intelligence Group (CiG) appointed exclusive list manager for Northern Response list properties. Toronto, ON (CiG), July 30, 2010 CiG’s appointment as the exclusive list manager of Northern Responses data assets provides CiG with access to another high-value, targeted data asset. ”I like the fact that CiG has experience and expertise to access the traditional [...]
Tanya Rose Joins the CiG Team
July 27, 2010
Tanya Rose joins Consumer Intelligence Group (CiG) as Senior Client Relationship Manager. Toronto, ON (CiG), July 28, 2010 Tanya Rose has joined CiG as Senior Client Service Manager. Her experience and expertise is an ideal fit for CiGs expanding client base that are looking for expertise and high levels of client service. Tanya was a [...]