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consumer|intel: Retail Purchase Categories

 

Consumer Intelligence Group
consumer|intel: Retail Purchase Categories

Segments:

LIST SIZE: 2,209,087
BASE COST /M: $90CDN
TELEMARKETING SELECT FEE /M: $25 CDN
NAMES THROUGH: June 2013
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Data Access:

consumer|intel can be used for list rental, customer data enhancement, input to models or part of a prospect or marketing database.

Description:

consumer|intel is Canada’s newest comprehensive national database, combining the reach of a compiled file with the ability to target on thousands of attributes across demographics, expenditures, retail behaviour, charitable causes, financial, attitudinal and behavioural criteria.

consumer|intel provides access to thousands of attributes to provide the ability to recognize and understand customers and prospects better.

Sourced from multiple data sources including government data, national survey responders and compiled directory information including data from InfoGroup/InfoCanada.

In consumer|intel: Retail Purchase Categories, nationally based survey information has been used to identify high propensity households to meet marketers’ needs for gaining understanding and insight.

Available selects are:

Adult Cough Cold and Flu 5MM

Adult Nutritional Beverages 280 K

Pain Relievers 8MM

Baby Nutrition 2MM

Bar Soap 8MM

Body Wash 5MM

Chewing Gum 7MM

Childrens Cough Cold and Flu 1.2MM

Cold Sore Medications 240K

Denture Products 350K

Household Cleaning Products 3.5MM

Home Hair Colouring 4.7MM

Hair Removal Products 800K

Laundry Detergent 8.3MM

Multivitamins 700K

Soy Beverages 150K

Tooth Whitening 2.1MM

 

SPECIAL OFFERS:

CiG will offer a Net Name Arrangement to high volume mailers. Arrangement will be negotiated at time of list rental order.

TERMS:

CiG requests a sample of mailers DM piece at time of order.

Charges may apply to cancelled orders. Charges will be determined based on the stage of order fulfillment and reasons for cancellation. Orders cancelled after the mail date will be subject to full charges.

PRIVACY: This list is subject to and compliant with PIPEDA (Personal Information Protection and Electronic Document Act).

Source:
Projected National Survey Information, Postal Code Based

FOR MORE INFORMATION OR TO ORDER PLEASE CALL 416-367-2444 X241 OR CLICK HERE TO SUBMIT A REQUEST

Date:

List Updated: June 2013
Next Update: Dec. 2013
Datacard Updated: June 2013

Selects:

FSA $20/M
Gender $15/M
Additional ConsumerIntel Variable $20/M
Category User $30/M
Phone Numbers $25/M

Media:

EMAIL: $50.00 F
FTP: $50.00 F

Gender:

57% FEMALE
33% MALE

Provincial Breakdown:

AB: 18.3% NB: 1.9% NT: 0.4%
PE: 0.5% YT: 0.2% BC: 16.2%
NL: 1.7% NU: 0.2% QC: 7.1%
MB: 4.1% NS: 3.1% ON: 41.3%
SK: 4.9%

Minimum Order:

5,000 records

Data Cards

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