Our Experience Defines our Solutions
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Senior industry professionals
Dedicated to driving client value
About Consumer Intelligence Group
Consumer Intelligence Group (CiG) is a marketing analytics company with the goal of providing high value solutions in list, prospect database, and database marketing and management. Our unique solutions provide you with the answers to marketing’s most complex questions and actionable results with the click of a button. Now marketers and business users can develop complex consumer insights without the hassle.
The CiG team are experts in the direct marketing, database marketing and consumer analysis space. Leading the team are Tim Leys with 19 years in making consumer analytics relevant and Kevin Klein with 20 years of providing high value solutions in list, prospect database, database marketing and management. For businesses in financial services to retail, and publishing to not-for-profits, we can find the best solution to meet your company’s requirements.
Tim Leys, Partner, Sales and Strategy
19 years in the marketing analytics business provides Tim with deep insights into marketing intelligence.
Tim has proven his ability to bring successful solutions to complex objectives for some of the largest marketers in Canada in the financial, retail, consumer goods and telecommunications industries. He is on the Board of Directors of Retail Advertising and Marketing Canada.
Kevin Klein, Partner, Operations and Client Services
Kevin has over 20 years of direct marketing experience in Canada and has held senior positions with The Cornerstone Group of Companies Ltd, Acxiom and ICOM, a division of Epsilon Targeting. His expertise surrounds data and data management, maximizing the performance of data based programs for optimal results.
He is a former member of the Canadian Marketing Association’s Direct Mail Council and former member of the Marketing Technology and Database Intelligence Council.
Tanya Rose-Roach, Senior Client Relationship Manager
A dynamic, innovative and resourceful direct marketing professional, Tanya brings over 10 years of dedicated high level Client service expertise to CiG. She is a recognized team player and industry leader, having managed and executed the national direct mail campaigns of several high volume B2C, B2B and Not-For-Profit accounts during her tenure in the List Brokerage Services and List Processing Services divisions at The Cornerstone Group of Companies Ltd. Prior to joining Cornerstone, Tanya held a key position managing Consumer Programs at the Canadian Marketing Association where she oversaw sales of the Do Not Mail/Call database. Her expertise in client service, relationship management and list/data campaign execution make her a valuable asset to the CiG team.